http://hbr.org/video/2363457152001/take-control-of-your-personal-brand Who are you in your specific environments? A parent, a friend, a co-worker, a manager. Each time of the day you fulfill a different role. How do the other’s see you? Do your kids see you as a parent, or as a friend? Do your co-workers see you as a hard worker, or asContinue reading “Personal Branding”
Monthly Archives: January 2014
ASTONISH ME!
ASTONISH ME! I enjoyed reading Paul Arden’s “It’s not how good you are, it’s how good you want to be”, lots of little lessons I learnt from it, and this was the most triking one. Back then, I printed it out and hung it over my desk at work. Last month, I showed it toContinue reading “ASTONISH ME!”
Story telling, personifying and no products featured
Great video by P&G where they tell the story of how moms support their kids in growing up and grow to being Olympic athletes. The story shows that moms are enabled to be there for their kids, because of P&G. Great marketing!
What’s happening in marketing land in 2014?
great infographic by Offerpop
Crowd funding teaches us about language!
Crowd funding teaches us about language! A recent study from researchers at Georgia Institute of Technology found that the language used in Kickstarter campaigns affected the likelihood of a project meeting its funding goal. The study analyzed more than 45,000 Kickstarter efforts and found that certain phrases were often linked with successful campaigns. Could weContinue reading “Crowd funding teaches us about language!”
Why do we enjoy work so much??
Why do we enjoy work so much?? At work ou get instant feedback and, oftentimes, instant gratification in the form of raises, promotions, new contracts, or general approbation. The arc of family life is different. In the moment, it can be banal, boring, or discouraging. Read more to find out how it works 🙂
Up for a new job? Where to go?!
Up for a new job? Where to go?! Having a wide variety of employers can make workers seem well-rounded, but too much moving around can also make them appear less desirable, new research shows. So, how do you do decide if you’re going to leave your company or not?
Start your own eCommerce shop!
Start your own eCommerce shop! Great post on Mashable. As a small business owner, you don’t have a big budget to work with, but you still want a reliable, professional online platform that you can set up and maintain with ease.
Taking decisions (Ted Talk)
Taking decisions (Ted Talk) Why are we convinced that “sizing up” at our favorite burger joint is a good idea, even when we’re not that hungry? Why are our phone lists cluttered with numbers we never call? Dan Ariely, behavioral economist, has based his career on figuring out the answers to these questions, and inContinue reading “Taking decisions (Ted Talk)”